Last updated: October 16, 2026

1. Introduction

This Cookie Policy explains how Vicky First ("we," "our," or "us") uses cookies and similar tracking technologies on our website hosted on Shopify (www.vickyfirst.com).

As an ethical, slow-fashion brand dedicated to limited-edition t-shirt releases, we value transparency and respect your online privacy. This policy outlines what cookies are, how we use them, and how you can control them.

2. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit a website. They help the website remember your preferences, keep items in your shopping cart, improve site performance, and provide a tailored user experience.

3. How We Use Cookies

We use cookies to:

  • Ensure our store operates properly and securely.
  • Remember items in your shopping cart and user preferences across browsing sessions.
  • Understand how visitors navigate our store to improve design and collection launches.
  • Analyze store performance, site speed, and conversion metrics.
  • Provide relevant and non-intrusive marketing communications (if you opt-in).

4. Types of Cookies We Use

Because our store is built on Shopify, we utilize cookies categorized as follows:

A. Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable core store features, such as maintaining your shopping bag, processing checkout, and securing user sessions. Without these, the store cannot operate as intended.

B. Functional & Performance Cookies

These cookies remember choices you make (such as your preferred currency, language, or region) to provide an enhanced and personalized experience.

C. Analytics & Reporting Cookies

We use analytical cookies (including Shopify Analytics and Google Analytics) to gather insights into how visitors interact with our store such as which limited-edition collections or pages are visited most frequently. All data collected is aggregated and anonymized.

D. Advertising & Marketing Cookies

These cookies may be used to deliver customized advertisements relevant to your interests and to measure the effectiveness of our marketing campaigns.

5. Specific Shopify Cookies Used on Our Site

Below is a overview of standard cookies set by the Shopify platform on our store:

 ⁠_shopify_s⁠ | Purpose: Shopify analytics tracking | Duration: 30 minutes | Type: Analytics

 ⁠_shopify_y⁠ | Purpose: Shopify analytics tracking | Duration: 1 year | Type: Analytics

 ⁠_s⁠ | Purpose: Shopify session analytics | Duration: 30 minutes | Type: Analytics

 ⁠_shopify_sa_p⁠ | Purpose: Shopify marketing analytics | Duration: 30 minutes | Type: Marketing

 ⁠_shopify_sa_t⁠ | Purpose: Shopify marketing analytics | Duration: 30 minutes | Type: Marketing

 ⁠cart⁠ | Purpose: Stores cart contents | Duration: 2 weeks | Type: Essential

 ⁠cart_sig⁠ | Purpose: Secures cart integrity and checkout | Duration: 2 weeks | Type: Essential

 ⁠checkout_token⁠ | Purpose: Remembers checkout status | Duration: 1 year | Type: Essential

 ⁠secure_customer_sig⁠ | Purpose: Authenticates customer login | Duration: 20 years | Type: Essential

(Note: Third-party services integrated into our site, such as payment gateways, email marketing tools, or social media pixels, may set additional cookies.)

6. Managing & Disabling Cookies

You have the right to accept, reject, or customize your cookie preferences:

7. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal and regulatory reasons. Please revisit this policy periodically to stay informed.

8. Contact Us

If you have any questions or concerns about our use of cookies, please contact us at:

  • Email: hello@vickyfirst.com
  • Brand Name: Vicky First

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